A/B test selection
November 14, 2023
A/B test selection details
An A/B test is a means for gathering data about visitor interactions with different content variants, it could be as simple as a random test to see if visitors are more likely to click on a button that is red or a button that is green. A/B tests are defined in jExperience>Project>A/B tests and personalization.
The A/B test selection event will be populated when you have PUBLISHED content with at least one A/B test defined and a visitor has triggered the test causing one of the test variants to be displayed.
| Properties | Description |
|---|---|
| Source | All information related to the page that contains the A/B test content. |
| A/B source language | Language of the content (for translated content) |
| A/B source URL | Unique identifier |
| A/B source page path | Path of the page/screen in the CMS hierarchy |
| A/B source page name | Name of the page/screen in the CMS |
| A/B referring URL | The page/screen referring URL |
| Target | |
| A/B Test Goal Id | The ID of the A/B test you created in jExperience,usually close to the name you have created. |
| A/B Test Variant Id | The Id of the Variant that is displayed to the visitor. |